MovableInk + mParticle
Overview
This integration allows you to deploy Movable Ink’s SDK using a custom mParticle kit. This enables behavioral event tracking and deep linking. The Movable Ink kit in mParticle is a sideloaded kit, which means that it does not require configuration in mParticle’s UI. You can read more about sideloaded kits from mParticle's iOS docs or mParticle's Android docs.
Getting Started
Prior to setting up the Movable Ink mParticle Kit, ensure that your Movable Ink subdomain is set up to support deep linking. Movable Ink subdomains are usually set up in the format mi.example.com. Confirm your Movable Ink subdomain with your Movable Ink client experience team.
Movable Ink’s SDK can be installed to support behavioral tracking and/or deep linking. It is highly recommended that you enable both features now, rather than waiting to set both up in the future to maximize the use cases your marketing team can support.